Promotional Campaign
Sunway University Musical Theatre 2023 <Philautia>
We have organised an off-campus exhibition with the theme of "Embrace Yourself" at Sunway Velocity. The main purpose of this event is to introduce and promote the Sunway University Musical Theatre 2023 <Philautia>.
In this busy world, our committees have given handmade whales and flowers to the public, aiming to share care and love with others. Not only that, our exhibition includes performances by our ambassador, Jasmine, a memory wall and a station game named 'Label in Life'.
Jasmine's Performance
"There are many things I want to say to you, but I don't know how to start. So, I wrote this song for you."
A Malaysian singer and our event ambassador, Jasmine, came to Sunway Velocity for a performance. During her performance, the audience held handmade flowers and sang along with her.
Label In Life
Using the board as a medium, participants are encouraged to write down the labels that have been given to them by others, as well as the labels they wish to let go of, thereby bringing attention to the issue of social biases and stereotypes. By identifying and discarding these labels, it is our hope that participants will experience emotional relief and embrace their individuality free of societal constraints.
Give Handmade Flowers to the Public
We gave the handmade flowers to the public to spread the warmth.